What is this?

For those of you who have ever attempted to create and maintain a blog, you will know that it is quite the challenge. This isn’t my first rodeo (a saying that I’ve picked up from one of our novice teams); however, I still struggle to know where to begin. With this said, I’m going to commence with the same approach that I do with all other work and that same approach that I advise to our team and our clients. Let’s get started and revise it later when we learn what works. I welcome feedback on how you think this blog can be improved.