Occasional notes from running a digital agency.

Hi All, I am going to show you how I plan to get us to number one on Google for the term “SEO Canary Wharf.” To caveat, this article isn’t an all-encompassing SEO guide. I know that it doesn’t include everything. This article is simply an abridged version of an SEO guide to get people…

I’ve spent the past several weeks collating my notes, researching articles and analysing the past 10 years of running an agency to compile a guide pertaining to what skills I believe the ideal key account manager should possess. Why is this important? At novi, a substantial amount of our business is generated from referrals, word-of-mouth,…

Summary Here is my Ultimate Guide to Key Account Management. I’ve broken this down into 54 tips and techniques to achieve success for your accounts. This isn’t by any means comprehensive, nor is it an order of priority, it simply exists as a working document to help you improve your Account Management techniques. This guide…

My journey began very much by accident; I was 19 years old and, following a 3-month period of unemployment (which made me value the need for work as part of life), I joined a sales team. I had recently departed from a role with a market research company (which I suppose is really where my…

Toward the very end of the day, I often find myself clutching at quick-fix jobs to do before all my hours have been exceeded. Generally speaking, I do this because I feel as though I haven’t completed everything that I had planned to do on that day. More often than not, this is due to…

For those of you who have ever attempted to create and maintain a blog, you will know that it is quite the challenge. This isn’t my first rodeo (a saying that I’ve picked up from one of our novice teams); however, I still struggle to know where to begin. With this said, I’m going to…